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Start-up Furbish decodes Office DNA to form next generation offices

2 June 2017

The creation of new strategies for office work is essential to reduce environmental impacts and social inequity. Based on years of research and large sets of data, the bright minds of Start-up Furbish® have decoded the ‘Office DNA’. Furbish now offers a new paradigm of user-oriented, lower carbon footprint and resilient office design solutions to design the next generation smart sustainable offices. Time to introduce our start-up to the market…

The 7 steps to workplace success

Most of the certification systems focus on energy efficiency and low carbon buildings. Therefore, owners invest in energy efficiency measurements and neglect the users’ needs and organisational cultural particularities. However, as employees spend 70,000 – 80,000 hours of their working lives inside offices, Furbish highly recommends an approach grounded on human needs. Driven by the strive for sustainability, its 7 steps to workplace success address people, planet and profit holistically.

170606-CK BTA plaatje voor bij artikel Furbish

A solid methodology for European climates and cultures

Furbish has collected its data – e.g. work patterns, operational and individual needs and space-resilience – from more than 30 office buildings in Switzerland, Sweden and Spain. These countries represent a moderate, colder and a hotter climate, and are reflecting diverse social & cultural behaviour and use of offices. Based on the data, Furbish has developed a qualitative and quantitative mixed method – the Circular Design Process – for office diagnosis and ideation in a European context. It also offers flexible solutions that can evolve alongside the organisations’ need to adapt easily to the rapidly changing demands, such as number of employees, communication technologies and sometimes even products and services.

Furbish will set a whole new level of playing field for the next generation offices; staff will be happier, healthier and more productive, while Management is pleased by higher employee satisfaction, less absenteeism, more space & operational efficiency and more CSR at the work floor.” – Co-founder Holger Wallbaum and Professor in Sustainable Building at Chalmers University

50% higher energy savings

By applying the Furbish method and its flexible solutions, a refurbishment is assumed to result in 50% higher energy savings in comparison to the conventional approaches. Furbish accelerates a greater share of extensive and nearly zero building renovations along with improved occupants’ behaviour.

We belief in Furbish because of the way they incorporate their solid qualitative usage analysis with innovative building solutions and systems to create a completely customized work environment.” – Zeno Winkels, Business Developer Climate-KIC BTA

Door opener to more business

The start-up has already learned that selling a holistic approach is complex, while problem owners are different people with different targets and different budgets within the organisation. Despite this experience, Furbish has managed to position itself in a procurement procedure of a leading University in Sweden. This could be the door opener the start-up needs for many more assignments. First in Sweden, followed by the rest of Scandinavia, Germany, Switzerland and UK, all the way up to USA and Hong Kong…


That Furbish is built on proven ground and not on beliefs, you can read in the paper ‘Smart and Sustainable Offices (SSO): Showcasing a holistic approach to realise the next generation offices’.

About Furbish

Furbish is located in Gothenburg, Sweden. Its multidisciplinary and international team of workplace specialists, designers, architects, and engineers is dedicated to commercial-use buildings for office work and education. The company conducts its services both domestically and abroad.

Furbish is established in 2017 by Ulrike Rahe and Holger Wallbaum, former academic colleagues at Chalmers University of Technology and with the support of Climate-KIC BTA.

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